EMC Paris is the original and definitive fashion consultancy at the heart of an ecosystem of worldwide luxury houses, tastemakers, key opinion leaders, clients, press editors and publishers.
About us
At EMC Paris, fashion starts in the front row but goes far beyond.
It populates streets, parties, social feeds and editorial columns.
It launches careers, shapes trajectories and radiates across the world.
EMC emerged from Emilie Meinadier's experience at Hearst Magazines Paris (1997-2006), where she developed a deep understanding of the needs and demands of US press, and gained one core belief: networks of influence are the essential ingredient for the creative voices that shape fashion and culture to emerge.
Founded in 2007 as a fashion consultancy headquartered in Paris, Emilie Meinadier Consulting quickly established itself as a trusted partner for America’s top titles and media outlets, providing insider knowledge and insight into luxury fashion houses’ philosophies and style ethos. As the luxury landscape evolved, so did EMC. Sensing the change of paradigm that was shaping the luxury fashion world, EMC partnered with Instagram in 2016 as a first foray into the digital realm and has since grown the business to be a global leader in Influence.
Privileged relationships set EMC apart as a luxury authority. As luxury houses' confidants, prime editors' fixers, and talent’s advisors, we're always where our clients and partners need us.
Today, in an industry where anyone can be a publisher, EMC stands as fashion’s most coveted expert in the new influencer marketing era, ensuring that press, brands and talent thrive in this ever-evolving landscape.
Elevate influencers’ profiles
Strategic assessment and guidance to elevate and establish a talent's presence and build their career within the luxury industry
Creative direction to find one's authentic voice and potential areas of expression and expertise (culture, entrepreneurship, activism, etc.), along with photography and styling expertise in line with luxury houses' priorities and style ethos
Accompany talent from all fields as they build enduring partnerships with luxury fashion houses.
emc
Services
Create strategic fashion alliances
Unique understanding of luxury fashion houses that enables us to target the right talent for brands and help talent build an elevated profile that can develop the message and KPI that houses are expecting
Initiation and nurturing of relationships to set the foundations of successful, trusted partnerships started locally but grown internationally
Connection of fashion houses with influential voices to build strategic alliances, ensuring mutual success.
Orchestrate access
& coverage
EMC's exclusive access and privileged industry relations cultivate critical knowledge of fashion and cultural actualities, putting all clients in the preferred lane for Fashion Weeks, cultural happenings and anywhere fashion can be found
Provide 360° counsel around key industry moments to optimise brand relationships, style and image through coverage and content creation
Sourcing of talent and tastemakers to fulfill luxury houses' specific needs (PR, digital campaigns, events).
ACNE STUDIOS
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ARMANI
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CALVIN KLEIN
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CANALI
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CARTIER
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CHANEL
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COS
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DEBEERS
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DIOR
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DOLCE & GABBANA
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FEDERATION DE LA MODE
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ACNE STUDIOS - ARMANI - CALVIN KLEIN - CANALI - CARTIER - CHANEL - COS - DEBEERS - DIOR - DOLCE & GABBANA - FEDERATION DE LA MODE -
FENDI
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FERRAGAMO
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GIVENCHY
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GUCCI
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H&M
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ISABEL MARANT
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KHAITE
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L’OREAL
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LOEWE
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LOUBOUTIN
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FENDI - FERRAGAMO - GIVENCHY - GUCCI - H&M - ISABEL MARANT - KHAITE - L’OREAL - LOEWE - LOUBOUTIN -
LOUIS VUITTON
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MAX MARA GROUP
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META
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PRADA GROUP
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PUIG
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RABANNE
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ROBERTO CAVALLI
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SAINT LAURENT
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STELLA MCCARNETY
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STRATHBURY
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TOD’S
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TOMMY HILFIGER
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TORY BURCH
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VERSACE
LOUIS VUITTON - MAX MARA GROUP - META - PRADA GROUP - PUIG - RABANNE - ROBERTO CAVALLI - SAINT LAURENT - STELLA MCCARNETY - STRATHBURY - TOD’S - TOMMY HILFIGER - TORY BURCH - VERSACE
emc
Talents
EMC Paris works with select talents around the year with a focus on building their fashion profile by creating authentic relationships with the most coveted luxury brands and through elevated content creation.
Follow EMC Paris
on Instagram
